12.02.2020 · In evidence

BARDIANI CSF FAIZANÈ: THE LOGO “COMES TO LIFE” WITH THE AUGMENTED REALITY AND THE TEAM “TURNS ON THE MUSIC” ON SPOTIFY.

The Bardiani CSF Faizanè team, in partnership with Vizual, introduces the Augmented Reality to provide its fans with new interactive content. Starting from today all the fans who will go to the races will be able to frame the official logo on the bus and the team-cars with the camera of their smartphone to watch it come alive and play videos and exclusive content. The same technology has been applied to the official 2020 team photo.

The Bardiani CSF Faizanè team, in partnership with Vizual, introduces Augmented Reality to provide its fans with new interactive content. From today all the fans who will go to the races will be able to frame the official logo on the bus and the team-cars with the camera of their smartphone to see it come alive and play videos and exclusive content. The same technology has been applied to the official 2020 team photo.

To try this innovation is easy. You just have to download the Vizual app, available on the Apple Store and Google Store, to your smartphone. Already used by Vincenzo Nibali, the Bardiani CSF Faizanè also promotes a technology destined to take hold in cycling and in the sports world.

 

To try out the new technology, the team awaits you this Sunday 16 February at the Trofeo Laigueglia and in March at the numerous races on the Italian calendar in which the team will participate, including Strade Bianche and Tirreno-Adriatico.

 

Luigi Merico, co-founder of Vizual, together with Dino Harbas and former runner Kevin Molinari comment with these words the new partnership: “We are honored to be partner of one of the most famous and important Italian teams. During the 2 days of pre-season training camp we were able to admire the professionalism and seriousness of all the members of the Bardiani CSF Faizanè team to whom we hope for an excellent 2020. We admired an exemplary organization ready to enhance its sponsors, in addition to the will to make communication more accessible to fans who are increasing every year. We at Vizual have been chosen to give additional emotions to the fans who follow the team and to give even more visibility to the sponsors who feed this fantastic sport!”

 

WATCH THE VIDEO TUTORIAL TO USE THE AUGMENTED REALITY:

PLAY THE VIDEO.

 

DOWNLOAD NOW THE APP FOR FREE:

CLICK HERE.

BARDIANI CSF FAIZANÈ TURNS ON WITH SPOTIFY MUSIC.

Not just technologic innovation, Bardiani CSF Faizanè is the first Italian cycling team to play his music on a dedicated Spotify channel.

The Playlists of the main athletes of the team are yet online, to allow the many fans to pedal to the rhythm of their music or simply to get to know the team’s athletes and their musical passions.

Not only music. On the new Spotify channel will be soon uploaded the first technical in-depth podcasts. The behind the scenes of professionalism will be revealed in first person by the team’s athletes. We will talk about nutrition during a big stage race, what is the so-called “cold bag” for the race and many other insights and curiosities.

To not miss the first podcasts and stay updated on all the news, please follow the team’s new Spotify channel at this link: CLICK HERE.